The University of Iowa

Marketing

Event Category 

*5 Secrets of Email Marketing Geniuses

There is more power and leverage in one email subscriber than 100 Facebook likes or 50 Twitter followers if email marketing is done right. Problem is, 9 out of 10 nonprofits don’t do it right.

In this educational session, learn the secrets of email marketing geniuses, including:

The...
Date 
Wednesday, March 13, 2024 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Cut Costs and Get Creative with Nonprofit Appeals

Fundraising, as we know it, has shifted in these uncertain times. But that doesn’t mean we should stop asking for support. As nonprofits, we’re no stranger to cutting costs and finding ways to be creative.

If you’re in crisis mode, join us for this informative session with Firespring’s...

Date 
Tuesday, March 5, 2024 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Convert Supporters with Powerful Landing Pages

With great landing pages, your donors, volunteers and supporters are 10 times more likely to donate, sign up, register or engage with your nonprofit. In this session, we’ll share real-world landing page examples that increase conversions and what we’ve learned from studying hundreds of...

Date 
Thursday, February 22, 2024 - 10:00am
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Storytelling for Impact (Online)

From the beginning of civilization, storytelling has had a unique influence upon culture, motivating action and bringing people together. Today’s marketers need to be better storytellers than ever before as more and more stories are told all around us. This webinar will offer tips, techniques,...

Date 
Tuesday, January 30, 2024 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Social Media 101 For Nonprofits

This session includes practical tips and tools for extending your cause and mission via social media. We cover the basics of using social media for your nonprofit organization and give you handy tips for the most useful social media platforms for nonprofits.

Join us to learn:

Why...
Date 
Tuesday, January 16, 2024 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Why your Annual Report Should be a Marketing Tool and Not a Snooze Fest

Is your annual report a real bore? A good annual report goes beyond pages of financial data and compels your audience to take action. In this session you will discover:

What an annual report is and what it isn’t. How to determine whether you need one. The best way to write the report for...
Date 
Tuesday, January 9, 2024 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Marketing Trends Nonprofits Need to Know (and Embrace)

Marketing trends come and go, but the top marketing trends are the ones worth adopting. Digital marketing, content marketing, social media marketing—each plays a role in a nonprofit’s strategy. Join us to discuss the 2023 marketing trends that’ll shape your nonprofit’s future and grow your...

Date 
Tuesday, October 31, 2023 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Be Found: The Secrets of SEO for Nonprofits

Everyone wants to be found. Your website is no exception, and SEO is its best friend. In this session, learn from nonprofits who are experts at search engine optimization and driving traffic to their websites, plus review the SEO tools and techniques that maximize your findability. We’ll cover...

Date 
Tuesday, October 24, 2023 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Why your Annual Report Should be a Marketing Tool and Not a Snooze Fest

Is your annual report a real bore? A good annual report goes beyond pages of financial data and compels your audience to take action.In this session you will discover:

What an annual report is and what it isn’t. How to determine whether you need one. The best way to write the report for...
Date 
Tuesday, October 17, 2023 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512
Event Category 

*Storytelling for Impact

From the beginning of civilization, storytelling has maintained a uniquely impactful position in defining culture, motivating action, and bringing people together. Today’s marketers need to be better storytellers than ever before as more and more stories are told all around us. Gain tips,...

Date 
Tuesday, October 10, 2023 - 2:00pm
Location 
1201 Infinity Court
Lincoln, NE 68512