Marketing

Not every story begins with “once upon a time” nor ends with “happily ever after.” However, a story told well not only has impact but can also promote change. Whether told with any combination of words, numbers, music, or pictures, a great storyteller doesn’t just relay the facts. A great...

Interested in how over 400 fundraisers and nonprofit marketing professionals are approaching the year? We asked leaders in the space about their learnings and insights, and now we were sharing their expertise with you! We’ll talk through what strategies and channels your peers are investing in...

From the beginning of civilization, storytelling has maintained a uniquely impactful position in defining culture, motivating action and bringing people together. Today’s marketers need to be better storytellers than ever before as more and more...

Marketing trends come and go, but the top marketing trends are the ones worth adopting. Digital marketing, content marketing, social media marketing—each plays a role in a nonprofit’s strategy. Join us to discuss the 2023 marketing trends that’ll...

Everyone wants to be found. Your website is no exception, and SEO is its best friend. In this session, learn from nonprofits who are experts at search engine optimization and driving traffic to their websites, plus review the SEO tools and techniques...

You’ve finally adopted social media to connect with your target audiences, but now you want to use it to stand out from the crowd. In our Social Media 101 webinar, we covered the Big 3 (Facebook, Twitter and LinkedIn) and walked through social media...

This session includes practical tips and tools for extending your cause and mission via social media. We cover the basics of using social media for your nonprofit organization and give you handy tips for the “big 3” -- Facebook, Twitter and LinkedIn. You may be surprised to learn that Facebook...

So you’ve finally adopted social media to connect with your target audiences, but now you want to use it to stand out from the crowd. In our Social Media 101 webinar, we covered the Big 3 (Facebook, Twitter and LinkedIn) and walked through social...

With great landing pages, your donors, volunteers, and supporters are ten times more likely to donate, sign up, register or engage with your nonprofit. In this session, we’ll share real-world landing page examples that increase conversions and what we’ve learned from studying hundreds of...

Learn tips, techniques, and tools that every marketer needs to know in order to tell better, more powerful stories that will activate audiences around ideas and actions.

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