The University of Iowa

*Be Found: The Secrets of SEO for Nonprofits
Event Category 

Everyone wants to be found. Your website is no exception, and SEO is its best friend. In this session, learn from nonprofits who are experts at search engine optimization and driving traffic to their websites, plus review the SEO tools and techniques that maximize your findability. We’ll cover what SEO is and how it works, why search engines like Google matter and outline the six steps to mastering SEO:

  1. Keyword research
  2. Website optimization
  3. Link building
  4. Fresh content
  5. Landing pages
  6. Analytics

Presenter: Jay Wilkinson, founder and CEO, Firespring

Tuesday, February 21, 2023 - 10:00am
1201 Infinity Court
Lincoln, NE 68512
Sponsoring Organization