The University of Iowa

Cultivate Midlevel Donors
Event Category 

$69 early discount

Generous supporters often fall through the cracks simply because they don’t qualify as major donors, and they don’t receive targeted messages sent to those who give small amounts via direct-mail or email appeals. But many nonprofits have found that middle donors who get personalized attention often increase their giving and become big donors.


Andrea O’Brien, Senior Director of Donor Relations, The Wilderness Society

Barbara Camick, Director of Annual Giving, Best Friends Animal Society

*This session qualifies for 1.25 CFRE credits.

Thursday, October 8, 2020 - 1:00pm
1255 23rd St. NW
Washington D.C., DC 20037
Lisa Schohl
Sponsoring Organization 
Chronicle of Philanthropy