22 Association Event Trends for 2022

Event Category 

General

Overwhelmingly, organization leaders asked for more information about event and community trends, so we went back and talked to more experts and looked at more research. We will share 22 event and community trends that we believe will shape what member, attendee and exhibitor/sponsor engagement looks like at your events and in your online communities this year.  

Join Erin Sullivan and Rich Vallaster, CEM, DES, marketing leaders at Personify, for our webinar, “22 Association Event Trends for 2022,” on Wednesday, January 19 at 12:30 EST. We’ll dive into trends like:

• The effects of virtual event scars for event planners and partners
• The three attendee types
• The rise of solution messaging in event marketing
• The role of an online community to drive engagement pre- and post- event