Personify’s research reveals 86% of association members said that it became more important than ever to have an online member community during the pandemic. But we’ve also found that only a small percentage of association staff had one. And we get it. Tight budgets and limited staff are very real challenges after more than a year of associations serving their members during a pandemic. But it’s possible to start building an online community that becomes THE place for your members to learn, grow, and connect with each other without an official Community Manager on your team — and we know an association who’s done that exact thing!
Presenters:
Nicole Hodson, Executive Director, National Association of Nutrition Professionals
Erin Sullivan, Director of Marketing, Personify